Nvidia’s Gamescom Plan: RTX Cards at UVP and DLSS 4.5 Countdown
Nvidia is gearing up for Gamescom with a livestreamed community update and a limited-time chance to pick up select GeForce RTX cards at Nvidia’s own European suggested retail price (UVP). The chipmaker says the plan is timed for late August and is designed to give PC gamers both tech news to watch and hardware deals to chase—while also turning Gamescom into a hands-on stage for RTX-boosted demos.
Gamescom livestream and limited RTX card sales
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On August 25 at 17:00, Nvidia will broadcast a “community update” on its YouTube and Twitch channels.
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Nvidia’s stream is framed as a GeForce-focused briefing, with promises of new information about GeForce features and upcoming PC games.
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As part of Gamescom activities, Nvidia plans to offer a limited quantity of GeForce RTX 5070 and RTX 5080 Founders Edition GPUs in the European market at UVP via a marketplace.
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Interested buyers can get more details from Wednesday through Friday, between 15:00 and 17:00, at the Nvidia Lounge during Gamescom.
UVP pricing vs. street prices: where the “savings” claim comes from
The announcement is positioned as a deal opportunity for players who want Nvidia’s Founders Edition rather than a board-partner model. The figures highlighted alongside the event claim that current lowest street prices are significantly higher than Nvidia’s UVP.
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GeForce RTX 5080: the lowest reported street price is 1,339 euros, while Nvidia’s UVP is 1,059 euros.
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GeForce RTX 5070: the lowest reported street price is 694 euros, while Nvidia’s UVP is 589 euros.
Based on those numbers, Nvidia’s UVP pricing would put the potential savings in the triple-digit euro range for both models.
What Nvidia might announce in the community update
If you’re not shopping for a new GPU, the livestream is also being treated as a tech news target. Nvidia has not confirmed the exact content of the community update yet, but community expectations—circulating on platforms including X and Reddit—center on two items: DLSS 4.5 Ray Reconstruction and Nvidia Reflex 2.
A separate larger project is also mentioned as part of how Nvidia’s new technology could be covered, but the only confirmed commitment from Nvidia in this run-up is that the stream will include GeForce features and information tied to upcoming PC releases.
RTX demo sessions, giveaways, and participating board partners
Beyond the livestream and marketplace offer, Nvidia says Gamescom will include playable demo sessions powered by GeForce RTX GPUs. The company also plans RTX-50 card giveaways connected to those demo experiences and to its on-site presence.
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Playable demos include: Metro 2039, Control: Resonant, and a next DLC for The Witcher 3 titled Songs of the Past.
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Giveaways are described as running both on-site and online, using the hashtag #RTXPowersPlay on Nvidia’s Gamescom posts.
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On-site partners are expected to include Asus, Gigabyte, HP, PNY, Zotac, and Iiyama, all listed as showing GeForce graphics cards, desktops, laptops, and G-Sync monitors.
Nvidia also frames the event as a way for visitors to interact with RTX 50 hardware, while emphasizing that the exact stream announcements remain unconfirmed beyond the general promise of GeForce updates.
Deal reminder: savings tied to “currently cheapest street prices”
The event materials additionally summarize the expected price advantage against the cheapest currently reported street listings:
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With a limited-time RTX 5080 at UVP, Nvidia claims a potential saving of 280 euros compared to the current lowest street price.
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For a limited-time RTX 5070 at UVP, Nvidia claims a potential saving of 105 euros compared to the current lowest street price.
For now, Nvidia’s strongest specifics are the livestream timing, the planned community update themes, the marketplace concept for Founders Edition RTX 5070/5080 at UVP, and the demo lineup—while the most anticipated DLSS/Reflex details are still expectations rather than confirmed reveals.
