Hisense Begins Dolby Vision 2 Rollout via Firmware Update for Better HDR

Dolby Vision 2 is rolling out to the first Hisense TVs via firmware, bringing a new approach to HDR picture processing aimed at better matching what’s on screen, the viewing environment, and even the way scenes move. The update follows Dolby’s official unveiling of Dolby Vision 2 last year and is now reaching end customers for the first time.

Dolby and Hisense have started the rollout with selected Hisense models from the 2026 lineup. In Europe, early support is limited to the UX, UR9, UR8, and the U7/U7 Pro, with more compatible sets expected to be added in the coming weeks. The update is delivered through firmware rather than being tied to new hardware purchases.

At the core of the change is a shift away from treating HDR presentation purely through dynamic HDR metadata. Dolby Vision 2 is designed to interpret scenes more actively, adjusting picture processing based on factors such as content type, room context, and motion characteristics. Dolby says the format goes deeper into image processing than prior Dolby Vision approaches, and it will be offered in two capability tiers depending on the TV’s support.

Dolby Vision 2 Base and Max explained

On qualified TVs, the baseline tier—Dolby Vision 2 Base—is always available. It includes a new image engine intended to improve how Dolby Vision content is displayed. Dolby’s stated goal is that these improvements should benefit both newly released titles and content that already exists in the Dolby Vision catalog. The system also introduces “Content Intelligence,” which is meant to use new and existing metadata to automatically adjust picture parameters to match the specific content being viewed.

Dolby Vision 2 Base performs scene-by-scene optimization for brightness, contrast, and other image properties using information supplied by filmmakers. Viewers also get an “Intensity Slider” to tune how strongly Dolby Vision 2 affects the picture. Dolby says this control can help compensate for contrast losses that may occur at side viewing angles or when reflections are present, while still letting users align the effect with their personal preferences.

For sets supporting the second tier, Dolby Vision 2 Max, the feature list expands beyond the Base version. Dolby highlights “Authentic Motion,” which targets a more film-like approach to motion on newly produced content. Alongside that, Dolby says it reduces unwanted judder and also cuts down on the “soap opera effect” that some players associate with overly processed motion. Dolby Vision 2 Max also adds “Light Sense 2,” intended to continuously adapt to the room’s lighting conditions, and includes more granular “Pro” picture settings for finer control over the overall image presentation.

Marcus Chen is a gaming journalist and industry reporter with more than 10 years of experience. He covers releases, announcements, and trends across PC, PlayStation, Xbox, and Nintendo, and keeps a close eye on the indie scene and esports. Previously an editor at several gaming publications, he now writes news, reviews, and breakdowns of major industry moments—from big showcases to updates on popular titles. His work is aimed at players who want a clear, fast read on what happened and why it matters.